Marketing

Animal Shelter — Automated Anniversary Email Becomes Top Fundraising Campaign

Digital Marketing, Marketing

Animal Shelter — Automated Anniversary Email Becomes Top Fundraising Campaign From First Gift to Lifelong Support: Anniversary Email Sparks Record-Breaking Donations Executive Summary Client: A regional animal shelter relying on community donations to fund rescues, veterinary care, and adoptions. Challenge: Donor retention rates were declining. Many first-time donors gave once but did not return, leaving […]

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Local Food Bank — Automated Storytelling Boosts Recurring Donations by 15%

FinTech, Marketing

Local Food Bank — Automated Storytelling Boosts Recurring Donations by 15% From Stories to Sustainers: Automated Impact Updates Drive Growth in Monthly Giving Executive Summary Client: A community-based Food Bank supporting low-income families with fresh groceries, meal kits, and nutrition programs. Challenge: The monthly giving program was stagnant, with limited donor engagement and declining retention

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Subscription Box Service — Targeted Re-Engagement Saves 1,200 Customers

Marketing

Subscription Box Service — Targeted Re-Engagement Saves 1,200 Customers From Silent to Subscribed: Personalized Re-Engagement Campaign Prevents 1,200 Cancellations Executive Summary Client: A fast-growing subscription box service delivering curated lifestyle products to consumers across the U.S. Challenge: A large segment of customers became disengaged—showing inactivity in logins, purchases, and email interactions—placing 1,200 subscriptions at risk

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