Focus on the Leads That Matter Most

Lead scoring using AI

Archiz AI goes beyond simple demographics, analyzing behavior and intent to score every lead, so your team can instantly identify the hottest prospects and ignore the noise .

See it in action

score every leads

Pipeline Looks Full, Forecast Still Misses

Sales reps are overwhelmed by sheer lead volume, forcing a one-size-fits-all approach that treats every contact equally, regardless of true buying intent. Traditional, static scoring models—anchored to attributes like job title and company size—miss dynamic intent signals, causing time to be wasted on low‑fit prospects while high‑intent buyers slip through the cracks.

lead scoring using ai

Lead volume

Key Features

AI-Powered Behavioral Scoring

 The agent tracks and scores high-intent actions like pricing page visits, demo requests, and webinar attendance to measure active interest.

Predictive Fit Analysis

The AI analyzes your historical “won” deals to build a profile of your Ideal Customer. It then scores new leads based on how closely they match this winning profile.

Dynamic Score Degradation

Lead scores aren’t static. The AI will gradually lower the score of leads who become inactive, ensuring your reps are always focused on a fresh, engaged list.

Use Cases

Use-Cases for Lead scoring using AI

B2B SaaS Company

Shifted their sales team’s focus to only calling leads with an AI score above 80. They saw a 40% increase in their lead-to-opportunity conversion rate in the first quarter.

Education Tech Provider

Used behavioral scoring to identify past leads who were re-engaging with their website, creating a “reactivation” campaign that generated an additional $200k in pipeline.

Financial Services Firm

Aligned their marketing spend with the channels that produced the highest-scoring leads, improving their marketing ROI by 22%.

More Agent Template

Personalized Outreach Bot

Crafts outreach messages tailored to each lead’s profile and history.

LinkedIn Connector

Connects CRM with LinkedIn profiles, messages, and activity logs.

Identify lookalike prospects

Finds similar prospects based on existing customer profiles.

Predictive staffing needs

Predicts staffing needs based on pipeline, workload, and seasonal trends.

Appointment reminders

Sends automated reminders for scheduled visits via SMS, email, or WhatsApp.

Personalize outreach messages

Crafts outreach messages using context from previous interactions.

Inbound Lead Capture Bot

Captures and qualifies inbound leads from web forms, chat, and email.

KYC reminder workflows

Sends reminders for pending KYC documentation and tracks completion.

Renewal Reminder Bot

Sends automated reminders for upcoming contract renewals.

Remind sales reps to call leads

Sends reminders to call leads at times with highest engagement potential.

Auto-Scheduler Bot

Books meetings and syncs with calendars across platforms.

Auto-send welcome WhatsApp

Sends automated welcome messages via email or WhatsApp.

AI reminders

Value Proposition

Increase sales productivity by focusing reps on the most promising leads.

Improve conversion rates by prioritizing engaged prospects.

Align sales and marketing teams around a common definition of a “good lead.”

Shorten the sales cycle by engaging high-scorers faster.

FAQ

How is this different from my CRM’s standard scoring?

Most built‑in CRM scoring is manual and rules‑based, using static fields like job title, industry, and company size. Our AI model adds real‑time behavioral and intent signals (page depth, recency, campaign source, replies, WhatsApp/call outcomes) to predict likelihood‑to‑buy, so reps focus on high‑intent leads first. This delivers higher precision versus static points and reduces time wasted on low‑fit contacts.

Can we customize the scoring model for our market and ICP?

Yes. Weight any action or attribute based on the business playbook—by region, vertical, channel, or segment. Configure fit (ICP), intent (behavior), and engagement (multi‑touch) weights, plus thresholds for MQL/SQL so the score reflects real territory strategy, SLAs, and sales motion..

How fast do scores update when leads take action?

Scores update in real time as the agent detects new activity—site visits, email replies, ad clicks, form fills, meetings, or calls. That means today’s hot lead surfaces instantly in rep queues, not tomorrow’s report.

Does it work for existing leads or only new ones?

It runs across the entire database. The agent continuously rescans and re‑scores every lead and account as new signals arrive, so dormant records can re‑activate and bubble up when intent spikes.

How do reps use the score inside the CRM?

Reps use prioritized list views and alerts (e.g., “Leads score ≥ 80 in my territory this week”) to know who to call, email, or WhatsApp next. Managers can build queues, sequences, and SLAs around score bands to improve speed‑to‑lead and conversion.

Automate with AI

Start your free trial today.

Stop chasing cold leads. Let our AI show you who is ready to buy. Activate your AI Lead Scoring Agent today.

CRM Software has this features:

Every business does things a little bit differently, leading to very diverse needs. While there are some functions that are quite standard across the board, there are often functions that an out-of-the-box solution may not be able to handle.

Thousands of businesses do not use their CRM to its maximum effect, which can reduce productivity, customer satisfaction, and sales. It can be difficult for an organization to implement or manage a CRM tool, especially if they lack the required IT expertise, and what works well for another organization may not work so well for yours

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